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Philip Knight : the man who runs the world. Cover Image E-video E-video

Philip Knight : the man who runs the world

Kanopy (Firm) (Added Author).

Summary: An entrepreneur at heart from the Stanford faculty benches, Knight stumbled upon the very first pairs of sneakers in Japan. Those cheap and resistant shoes were manufactured by a certain Mr Onistuka to whom Knight purchased a few samples that he not only sold back in the USA but also duplicated. He invented then the sportswear: from the brand, Nike inspired by the Greek goddess, to the logo, designed by an art student for only 35 dollars, and the sponsoring of world renowned athletes. Nike, still run by the mysterious Phil Knight, is now one of the wealthiest and most powerful companies in the world.--Kanopy.

Record details

  • Physical Description: 1 online resource (1 video file, 52 min.) : digital, stereo., sound, color.
    remote
  • Publisher: [San Francisco, California, USA] : Kanopy Streaming, 2014.

Content descriptions

Date/Time and Place of an Event Note:
Originally produced by Upside Television in 2012.
Original Version Note:
Originally produced [France, Upside Distribution], 2012.
System Details Note:
Mode of access: World Wide Web.
Subject: Knight, Philip
Nike (Firm)
Sports sponsorship
Clothing trade
Athletic shoes

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